How To Avoid Call Hold Times From Hurting Your Business

It won’t be easy to provide a great experience to callers after they’ve been put on hold. Most customers will tolerate a little hold time but will lose patience quickly, which will result in either an angry caller or even worse – an abandoned call. This will lead to a poor customer experience, which is

Re-Purposing Pinterest for B2B Marketing

As more and more businesses marketers shift their attention toward social media, we’re all trying to catch the next trend, even before it’s trending.  In the digital realm where content is king, B2B sales reps mustn’t overlook the value of Pinterest, a social network driven entirely by sharing and curating content. Despite optimal conditions for